An enterprise should develop an
API strategy consisting of both public and private APIs. When an enterprise business releases public APIs that power consumer-facing applications, it enables new ways to engage and connect with its customers through web, mobile, and social apps.
And by developing private APIs, businesses can offer their employees and partners new tools that help them streamline operations and serve customers even better. In this dynamic environment — as more and more businesses create and incorporate APIs — it’s increasingly critical for innovative businesses to develop and execute successful API strategies.